E-commerce Clients who have ecommerce channel components to their web sites will have additional criteria they need to review in order to gain insight into the success of their online sales activities. Vigilmetrics allows Ecommerce channel performance to be tracked independently from web activity in order that clients can see whether their web site visitors are merely browsing for research purposes or have a serious intention to purchase.

Areas of Ecommerce metrics includes visitor behaviour and web content ratings and typical questions clients would like to have answered are along the lines of:

  • What is the ratio between visitors to my Ecommerce site versus prospects and actual buyers?
  • How many visits to the site does it require for a visitor to become a buyer?
  • Which are the most frequently purchased products?
  • What is the ratio between successful purchases versus unsuccessful and abandoned baskets?
  • How much revenue is my site generating?
  • What is the most popular payment method?
  • What is the most popular form of delivery?

Contact us now to see how Vigilmetrics solutions will bring your metrics to life!